Sharing The Story Of We Free Women - A Case Study
Every explainer animation we create is a collaboration between us and our clients. Guided by each client’s essence, goals and message, we create scripted and visual storytelling that is informative, engaging, memorable and relatable. The result is a carefully crafted and bespoke explainer animation.
We Free Women: Creating Space For Women To Reset
Life is far from easy for many women across the UK. In a world recovering from the damage wrought by covid and the added of struggles created by the oppressive cost of living, the opportunities for many women to get a break from these and the other factors impacting their life are small.
Unveiling the Power of Explainer Videos: A Guide to Different Types, Including Whiteboard Animation
From whiteboard animation to motion graphics and beyond, there are various types of explainer videos that cater to different communication needs.
The Different Types of Whiteboard Animation
There are six major styles of whiteboard animation, and that’s before you factor in the creative freedom of whiteboard videos and the way they can be tailored precisely to your needs.
4 Ways Explainer Videos Upgrade Your Corporate Comms
It’s important to get your corporate communication right. Whatever your message, there is one marketing tool you can’t afford to miss - explainer videos.
How Do You Reversion Your Whiteboard Explainer Video And Keep It Up To Date?
In this blog, we’ll look at the reversioning process and reasons you might want to reversion your whiteboard explainer video.
The Whiteboard Animation Process: Taking Your Message From Idea to Explainer Video
We’re here to help you navigate the whiteboard animation production process and in this blog, we’ll take you through the steps.
What Is Visual Thinking?
Visual thinking is at the heart of whiteboard animation. It helps us to make information engaging, entertaining and memorable - but how does it work?
The Whiteboard Animation Day Competition - Winner Announcement
The standard was high but after careful deliberation, our judging panel of Senior Creatives have chosen Cynthia Markova as the winner!
How Does Whiteboard Animation Balance Engagement And Accuracy?
When it’s done well, this combination allows whiteboard animation to explain complex ideas in an engaging and accessible way, expanding their reach and impact!
Does Whiteboard Animation Live Up To The Hype?
Whiteboard animation has been around for a long time and promises a lot. Can it really capture the full essence of you and your message? Will it engage viewers in what you have to say and create a good ROI? Are whiteboard animations still effective?
On A Tight Animation Budget? Whiteboard Animation Can Help!
Whiteboard animation allows you to tell your story in an engaging, informative and memorable way - even when watching the pennies. Whiteboard videos and their production process are packed with opportunities to say more with less.
2022: We Are Cognitive's Year In Review
It’s a very exciting time at We Are Cognitive and next year promises to hold even more whiteboard animations, surprises, innovations, and great visual storytelling for our clients. We want to thank the We Are Cognitive team and every client we have worked with this year for making 2022 a great adventure. See you in 2023!
Pitch Your Vision & Explain Complex Concepts With Whiteboard Animation
From pitching the big picture to making a complex idea feel accessible, you need a communication tool that can engage, inform and inspire. This is where whiteboard animation comes in. By combining a script and voiceover with illustration and animation, you can share your vision and make ideas relatable.
Increase Your Research Impact And REF Score With Whiteboard Animation
When it comes to creating change with your research, the higher your REF score, the better. Whiteboard animation can help you explain and share your findings in a way that explains them, taking them far and wide.
Whiteboard Animation - Your Alternative To Boring PowerPoint Presentations
When it comes to presentations, there is a better way. Whiteboard animation engages, entertains and informs your audience without feeling overwhelming or dry. Whiteboard animation makes the ideal powerpoint alternative.
Professor Ray Laurence: Animation, History and University Research
Professor Ray Laurence talks about the ways translating his research into explainer videos with Cognitive has dramatically increased the reach of his work and triggered debate among people across the world.
Team Insights - The Top 5 Horror Movies
With Spooky Season well and truly upon us, now’s the time to curl up on the sofa, hide behind the cushions and put on a horror film...but what to watch?
Why Whiteboard Animations Make The Best Book Trailers
The best book trailers offer authors and publishers the chance to communicate their personality and engage potential readers in the core ideas of a book. Nothing does this better than whiteboard animation.
Sharing Complex Ideas - Live Action Videos vs Whiteboard Animation
A great way to share, inform and excite others about your idea is video. But with so many types of explainer video, which do you choose? Two of the most popular video types are live action videos and whiteboard animation.