MAKING THE COMPLEX, SIMPLE.
WHAT WE CAN DO FOR YOU
Our suite of creative services is designed to turn your complex ideas into clear, captivating content. Through striking animations, infographics, live scribing, custom publications, and creative strategy support, we make your message impossible to ignore.
Choose a product from the list below to find out more
Can’t Choose?
We can tailor a package to meet your needs, just get in touch!
WHITEBOARD ANIMATION
We invented whiteboard animation to make complex ideas simple. Our founder, Andrew Park, pioneered the style for RSA Animate, turning hand-drawn illustrations and voiceovers into a viral storytelling tool. We’ve animated the stories of notable thinkers like Sir Ken Robinson and Dan Pink.
WHY WHITEBOARD ANIMATION WORKS
Engages the Brain
Mimics classroom learning, keeping viewers in ‘learning mode’.
Frames the Big Picture
Zooms in on details while maintaining context.
The Guiding Hand
Acts as a teacher, storyteller, and magician all in one.
Humour for Impact
Enhances retention and makes complex ideas more accessible.
Whiteboard animation’s roots draw from traditional animation, visual communication, comic strips and graphic facilitation, but it was the rise of YouTube that helped solidify its place as a valuable storytelling and educational tool.”
— Andrew Park
EXPLAINER VIDEOS
Explainer videos, on the other hand, are broader. They can include animation, live-action, or a mix of both, using different styles to explain products or concepts. Whether introducing a product, service, or concept, we craft compelling stories that engage and inform.
WHY EXPLAINER VIDEOS WORK
Visually Engaging
A mix of styles keeps content dynamic and memorable.
Simplifies Complexity
Breaks down intricate ideas into clear, digestible steps.
Boosts Retention
Relatable metaphors and concise narration make learning effortless.
Drives Action
Informs, persuades, and inspires viewers to take the next step.
It came in the shape of Andrew Park, who, in my humble-but-true opinion is the world’s greatest animator of concepts.
His RSA Animate series has notched up millions
of views for sometimes difficult topics.”
— Chris Anderson, Curator of TED
LIVE SCRIBING AND WORKSHOPS
Live scribing turns your events into dynamic visual stories, capturing key ideas in real time. These illustrated summaries keep audiences engaged, spark conversations, and create lasting takeaways.
Our visual thinking makes big ideas and important topics accessible and memorable during your event, creating ideal points of reflection and conversation starters that keep the discussion going. Our finished scribing, along with a written summary, gives you the perfect content to take your event’s impact further.
Brings Ideas to Life
Turns complex discussions into clear, visual narratives.
Enhances Engagement
Keeps audiences focused and fosters deeper connections.
Extends Event Impact
Provides shareable assets to keep the conversation going.
Boosts Retention
Visual storytelling makes information more memorable.
WHY LIVE SCRIBING WORKS
It helps people connect, it helps you resonate, it helps groups of individuals come together around a common purpose. It’s a really playful way for people to have conversations.”
— Shane Costigan, Pharmacy Dean, NHS
BIG PICTURES
Big Pictures fit all the information your audience needs to see in one eye-span. By linking different messages and ideas together, we can capture the full complexity of your message without making it feel overwhelming.
Sharing information this way also makes it ideal for sparking conversation and deeper discussion.
WHY BIG PICTURES WORK
Simplifies Complexity
Breaks down complex ideas into a clear visual overview.
Connects Ideas
Links key messages in one easy-to-understand visual.
Sparks Discussion
Ideal for fostering conversation and deeper insight.
Some of the topics and processes we want to communicate are complex: We Are Cognitive use their unique creative insight to cut right to the heart of the story, producing bespoke and impactful visuals that always hit the mark.”
— Paul Petraro, Boehringer Ingelheim Pharmaceuticals
ILLUSTRATION SERVICES
By drawing on our visual thinking toolkit, we can capture key points and use a visual narrative to explain ideas in a way that feels relevant and relatable to your audience. Inspired by your brief, our team design your illustrations to precisely suit your uses and needs.
WHY ILLUSTRATION WORKS
Simplifies Complexity
Turns big ideas into clear, relatable visuals.
Engages & Inspires
Captures attention and sparks curiosity.
Tailored to You
Designed to fit your message, style, and needs.
Boosts Understanding
Uses visual storytelling to make information stick.
We Are Cognitive were an absolute delight to work with.
They combined top-notch creative flair with an efficient, clear process and a real enthusiasm for understanding the subject matter of the project.”
— Stian Westlake, Chief Executive, The Royal Statistical Society
PUBLICATIONS
We create visually compelling publications, reports, articles, and books, that turn complex information into clear, impactful, engaging visuals.
Engaging and well-designed publications harness the power of written and visual narratives to connect readers with your message, creating a lasting impact and inspiring action.
WHY PUBLICATIONS WORK
Clarifies Your Message
Transforms complex data into digestible, visual content.
Engages Readers
Combines written and visual storytelling for a lasting impact.
Inspires Action
Drives engagement and motivates your audience.
Cognitive are out of this world storytellers. They know how to construct a powerful and impactful narrative, bring characters to life through rich visual illustrations, and end on a positive takeaway. Cognitive are pioneers in whiteboard animation storytelling but that’s not all. It’s like magic in your hands, you won’t be able to put down.”
— Nisreen Abdel Latif, Communications Lead, World Health Organisation
Want all of this and more?
We offer a monthly retainer service where you can get access to our expert team
of visual thinkers for all your communication needs.
SOCIAL MEDIA ASSETS
We craft eye-catching reels, graphics, and short-form content that stop the scroll and spark engagement. Our visuals and storytelling cut through the noise to connect with your audience instantly.
Boost brand awareness, elevate marketing efforts, and capture attention with dynamic, shareable content that strengthens your brand's presence and impact.
WHY SOCIAL MEDIA ASSETS MATTER
Boosts Brand Awareness
Increases visibility and recognition.
Drives Engagement
Captivates audiences with dynamic, shareable content.
Strengthens Impact
Enhances your marketing with bold, compelling visuals.
Shared over 1,100 times, and has reached a 175,000
in less than 24 hours.
We Are Cognitive are the gold standard!”
— Cynthia Hall, Karyn Purvis Institute
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