Why Content Is Still King And How Explainer Videos Power Modern Content Marketing

Why Content Is Still King And How Explainer Videos Power Modern Content Marketing

Explainer videos are visually dynamic and captivating videos. They excel not only in distilling complex messages into easily understandable narratives but also in etching a lasting imprint on the minds of viewers. This makes explainer videos a must for any marketing strategy!

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Misalignment in Healthcare: The Hidden Costs

Misalignment in Healthcare: The Hidden Costs

We all know the stakes. When communication breaks down in the NHS, it's not just systems that suffer, it’s people. Missed signals. Duplicated work. Delays that ripple out. And beneath it all? A creeping misalignment that turns well-meaning teams into disconnected silos.

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How Complexity Breaks Alignment—And What Drawing Can Do About It

How Complexity Breaks Alignment—And What Drawing Can Do About It

From complex ideas and important information to heartfelt and powerful messages, visual storytelling is able to connect with us at a deep level and explain key points in ways that engage and stay with us.

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2025 Explainer Video Costs: Busting the £30k Myth

2025 Explainer Video Costs: Busting the £30k Myth

From complex ideas and important information to heartfelt and powerful messages, visual storytelling is able to connect with us at a deep level and explain key points in ways that engage and stay with us.

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Visual Storytelling: What Is It? Why Is It Important?

Visual Storytelling: What Is It? Why Is It Important?

From complex ideas and important information to heartfelt and powerful messages, visual storytelling is able to connect with us at a deep level and explain key points in ways that engage and stay with us.

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66% More Shareable, 15% More Memorable, 33% More Entertaining: What The Research Says About Whiteboard Animation And Us

66% More Shareable, 15% More Memorable, 33% More Entertaining: What The Research Says About Whiteboard Animation And Us

Audiences rated whiteboard animation 33% more entertaining, 15% more memorable and 66% more likely to be shared. This research helped explain the amazing reaction to the RSA Animates and showcased the potential of whiteboard animation.

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9 Genius Ways to Boost Your Marketing with Explainer Animations

9 Genius Ways to Boost Your Marketing with Explainer Animations

Explainer videos and engaging whiteboard animations, have emerged as powerful tools to convey complex messages with simplicity and creativity. Here, we explore nine innovative ways to integrate explainer animations into your marketing strategy, enhancing your brand's visibility, engagement, and conversion rates. 

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7 Game-Changing Internal Comms Ideas to Supercharge Workplace Connectivity & Collaboration

7 Game-Changing Internal Comms Ideas to Supercharge Workplace Connectivity & Collaboration

In the modern workplace, where attention spans are short, and information overload is common, utilizing innovative internal communication strategies is crucial. This article explores creative internal comms ideas, focusing on the power of animated explainer videos and whiteboard animations.

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The Power of Pictures: How Early Storytelling Shapes Us

The Power of Pictures: How Early Storytelling Shapes Us

Often the very first books we encounter are picture books, our first introduction to the power of rich visual language. While our books change, the power of this language doesn’t. We’ve reflected on visual language, from picture books to explainer videos and whiteboard animation.

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Shining a Light on Our Clients – Part 2

Shining a Light on Our Clients – Part 2

Whether it's making complex ideas feel simple or dry subjects feel engaging, our mission is to democratise knowledge. For over twenty years, we’ve been making this mission a reality, working on whiteboard explainer videos for clients across sectors ranging from education and health to international law and energy.

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Ethics Over Opportunity, Part 2: Sectors We Won't Work With

Ethics Over Opportunity, Part 2: Sectors We Won't Work With

As pioneers of whiteboard animation videos, we’re proud of its ability to make the complex simple and share information far and wide. We want to share its explainer and storytelling superpowers with as many people as possible, but to quote a modern-day classic, ‘with great power comes great responsibility.’ That sometimes means saying ‘no’.  

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How To Craft Compelling Explainer Videos: A Step-by-Step Guide

How To Craft Compelling Explainer Videos: A Step-by-Step Guide

In today’s digital era, explainer videos have become indispensable tools for businesses, educators, and creatives to convey complex ideas in a clear and engaging manner. These videos, whether animated or utilizing techniques like whiteboard animation, captivate audiences and simplify intricate concepts.

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