Mapping Diseases With Big Data to Destroy and Cure The Complex Diseases
About our partner
E-Therapeutics are a biotech company revolutionising the development of new medicines. Based in Oxford, United Kingdom, e-Therapeutics use a bottom-up approach informed by their cutting-edge network-driven drug discovery methodology. The result: drugs reaching the market more quickly and more cost effectively.
E-Therapeutics asked us to create an explainer video showing peers and investors their methodology and its benefits. E-Therapeutics’ brand-new perspective and approach needed carefully considered bespoke visuals. Creating these, we conveyed their perspective and data driven processes. A traditional scientist looking narrowly from a hot air balloon contrasted with modern staff getting the big picture to highlight their progressive perspective. We celebrated their data driven techniques with illustrations of hard drives and A.I – depicting diseases on screens in a network formation. Combined with a stable pace, these visual metaphors were then able to leave a lasting impact.
Complex diseases take a complex approach. E-Therapeutics have created this approach in the form of their network-driven drug discovery methodology. The film shows how advancements in A.I. and big data allow e-Therapeutics to take a comprehensive bottom up view of complex diseases, creating better and more cost-effective drugs.
Find out more about e-Therapeutics here.
E-Therapeutics are an Oxford, UK-based company with a unique and powerful computer-based drug discovery platform and a specialised approach to network biology. They wanted us to make them a video that describes how their network-driven drug discovery ("NDD") methodology allows them to discover new and better drugs in a more efficient and effective way.
American based health platform InTouch Health asked us to create an explainer video to show medical professionals the power of Enterprise 2.0, and the way it can bring them closer to their patients.
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