From 4 Million to 40 Million:
The NHS Transformation:
3 Minutes That Changed Everything
Kyle Winn had proven the impossible - returning 77 nursing hours to patient care per week.
But he couldn’t recruit the passionate team he needed or convince stakeholders of the national potential. Watch how visual storytelling maximised their impact.
See The Impact:
Saved per week
70%
5
77 WTE HOURS
Pathfinder Sites
Error Reduction
40M
Unit Target
The Hidden Crisis in Every NHS Trust
Every IV antibiotic takes 20 minutes to prepare
That's 45 minutes of nursing time per patient per day
Multiply across your trust: hundreds of hours lost daily
Meanwhile, error rates hit 70% on busy wards
20 Min
Per IV preparation
40 Min
Nursing time per patient/day
I would rather the nurse be at bedside with my family member, talking to them, even just saying 'how are you doing?' – not stuck in a treatment room away from the patient.
— Kyle Winn, Head of Production
The North East Breakthrough
A proven transformation model that delivers measurable results
Time Machine for Nurses
77 WTE hours returned
per week
From medicine prep to patient care
Nurses can actually nurse
Safety Information
70% to 20% error rate reduction
Controlled environment manufacturing
Robust supply chain protection
Scalable Model
Hub-and-spoke proven design
5 Pathfinder sites operational
Ready for national rollout
Ready To Transform Your Trust?
Join the NHS trusts already implementing this proven communication tool for better patient outcomes and staff satisfaction.
from Proof-of-Concept to High Impact
The Challenge
Kyle had brilliant results but struggled with:
Recruiting passionate staff for the “TikTok generation”
Explaining aseptics to non-specialists in meetings
Securing stakeholder buy-in for national scaling
Our Solution
A 3-Minute film that shows, not tells:
The human impact on nurses and patients
The scalable hub-and-spoke model
The national transformation potential The Results: From regional project to national blueprint
Proven NHS Video Solutions Across Every Challenge
From patient safety to sustainability, our NHS explainer videos tackle the complex challenges facing healthcare today. Whether it’s training 15,000 staff on new processes, educating patients about sensitive health topics, or driving £9.2M in annual savings,
we create animation that delivers measurable results across NHS trusts.
Each project demonstrates how targeted visual storytelling cuts through information overload, engages diverse audiences, and transforms complex healthcare concepts into clear, actionable change. Here’s how we’ve helped NHS organisations communicate their most critical initiatives:
Kings College London - Ending The Stigma Of Obesity
Patient education animation tackling obesity stigma through Emma’s story. Character-driven narrative weaves research evidence with emotional impact, countering misconceptions held by healthcare staff. Delivered for international consensus conference, proving animation engages medical professionals with sensitive topics more effectively than traditional presentations.
Bart’s Health NHS Trust - The Power of Sustainability
NHS sustainability training video delivering £9.2M annual savings and 48,511 tonnes CO2 reduction. Explains how small workflow changes create massive impact across 5 hospital sites and 15,000 staff. Proves visual storytelling drives adoption of green initiatives better than policy documents alone.
Bart’s Health NHS Trust - Improving Air Quality in East London
NHS public health explainer video tackling East London air pollution. Partnership with Global Action Plan resulted in practical patient and staff guidance. Simple visual solutions show how NHS trusts can reduce transport emissions while protecting vulnerable patients from environmental health risks.
HSSIB - Safety Management Systems
Patient safety training video improving incident reporting across trusts. Health Services Safety Investigation Branch animation highlights industry best practices and removes reporting barriers. Visual explanation helps clinical staff understand why better reporting systems save lives and improve patient outcomes.
How we transform healthcare storytelling
Our Proven Methodology For Cutting Through The Noise
Stakeholder Attraction
Story Creation
We craft the emotional journey stakeholders will take when imagining transformation in their trust
Story Audit
We analyse your current materials to identify where you’re explaining instead of inspiring
Experience Design
We bring your story to life through hand-crafted animation that feels human, not corporate
Your audience doesn’t just see the data, they imagine championing change in their organisation
Why They Do This Work
Adam Walker
Head of Quality
My mother was diagnosed with advanced colon cancer in 2003. Without treatment, she would have died within a year. Chemotherapy gave her 10 extra years. She was at my wedding. She met my first son. We went to the Belgian Grand Prix together.
Every minute we save, every error we prevent, gives families more precious time together.
Kyle Winn
Head of Production
Everything we do in the NHS – everything our project is doing – is about the patient. They are everything we do everything for.
When I see a nurse return to bedside care instead of being stuck in a treatment room, I know we're making a real difference.
This isn't just about efficiency. It's about human connection when it matters most.
Return nurses to what they do best: caring for patients. Reduce errors that could harm the people we're trying to heal. Create systems that work for healthcare heroes, not against them.
Their Mission Is Clear
The Pathfinder Results
Real data from operational NHS facilities proving transformation works
77
WTE Hours
Nursing time returned to patient care per week
250%
70%→
Medication error rate reduction
500K
Units
Annual manufacturing capacity per facility
40M
Target
National scale ambition by 2030
From the North East and North Cumbria Medicines Manufacturing Centre
One of five NHS Pathfinder sites proving transformation is possible
Operational Excellence
Fully operational facility with proven processes and quality systems
Measurable Impact
Documented improvements in safety, efficiency, and staff satisfaction
Scalable Model
Ready-to-implement blueprint for rapid national deployment
Turning Complexity
Into Clarity
Not only do we enhance digital materials with visual thinking, but we can transform your ideas in real time too!
At your next clinical keynote event, imagine someone capturing your speaker’s key ideas, panel discussions, or workshops and transforming them into vivid, visual stories, live, in real-time.
Join the Transformation
✓ Get a full story audit and actionable steps!
Why Act Now:
While you're reading this, nurses across the NHS are spending their shifts preparing medicines instead of caring for patients. Kyle and Adam proved there's a better way.
77 nursing hours per week returned to patient care from one antibiotic alone
Ready To Be Part Of The Solution
The North East demonstrated the model works. Four other Pathfinder sites are scaling the approach. But transformation this significant needs passionate leaders who understand that everything we do is about the patient.